Blog

Author Spotlight

Author Spotlight: Michelle Piper

My name is Michelle, and I was born and raised in Colorado. As a kid I loved to read, write, and draw, but as a teenager I was pushed towards STEM... because there's no money in art, right? I did that for years, and actually am a Merchant Marine working in the engine room. It wasn't until recently I started revisiting my artistic side. Man do I love it.

marketing

Bookfunnel for Indie Authors

I've been an independent author since 2012. I have a Bachelor's in English and a Master's in Marketing. Somehow in all my research on how to market my books as an indie author I never came across any mention of Bookfunnel until last year! I signed up for a webinar series and offhandedly one of the videos said "And there's Bookfunnel but you probably already know all about that so I wont' even get into it." I knew nothing about it! So of course I checked it out and it has been a marketing breakthrough for me every since.

Author Spotlight

Author Spotlight: Gabrielle Begnac

In my very first Author Spotlight return I am featuring French author Gabrielle Begnac who has written a psychological book about personality disorders based loosely on her own life experiences. Check it out today!

marketing

Building Your Author Mailing List

This has been trial and error for me over the years but now I feel like I finally have a handle on it and my mailing list is growing nice and steadily. Before I was unconvinced that an author's mailing list could be as important as everyone was claiming it was. Now that I see my list growing in numbers daily and I'm actually getting interaction and sales from my loyal readers I see just how important an author's mailing list is. There are many methods for growing your mailing list. I've tried many, some work better than others but I've found if you test out to find what combination is right for you then you can't go wrong. A lot of times authors can't afford to invest in signing up with an email marketing service so I've put together some free and effective methods for you to implement and monitor on your own.

reading, writing

The Importance of Reading as a Writer

As writers and authors, it's perfectly understandable how we can get caught up in our work. Sometimes it takes over and before you know it you've been at it for four hours without a break. Once you're on a roll it's hard to stop! But it's important to find balance in your life. It's ok to take a break to go to the bathroom and eat a meal. The idea will still be there, I promise! And if you're too worried it won't be, write the thought down quick before you walk away. As a sedimentary job, breaks should also include walking around or exercise, and oh yeah we still have families and friends and pets and other responsibilities too. When are we even supposed to find time for reading, the very thing that gave us the idea to be writers in the first place?!