This book was really an eye-opener for me. It's funny because I've seen reviews of this book where the reviewer is offended that Brant says being unoffendable is a choice. It's ironic. It really is a choice, and making the choice is the easy part. It's following through that is hard work, daily, as is breaking any bad habit and building a better new one in its place. I've only been done reading this for a few days and already I'm working my butt off to remember the wisdom in here to put into practice.